Why smart companies are saving thousands a year by switching to Blue, a better ClickUp alternative.
ClickUp is a productivity and project management software company founded in 2017 by Zeb Evans (CEO) and Alex Yurkowski (CTO).
Initially bootstrapped, ClickUp has gone to raise $535M across three funding rounds:
ClickUp is headquartered in San Diego, California. The company has grown rapidly since its inception, now employing over 800 people. Zeb Evans and Alex Yurkowski's vision was to create a productivity platform that could replace multiple tools, streamlining work processes and enhancing team collaboration.
Blue was founded in 2018 by Emanuele "Manny" Faja with a clear mission:
To organize the world's work by building the best project management platform on the planet—simple, powerful, flexible, and affordable for all.
Blue is proudly bootstrapped.
We're in the minority in this industry, where most of the competition have raised hundreds of millions in venture capital funding. This approach has allowed Blue to stay true to its vision and maintain a strong focus on user needs and product quality, instead of having to juggle investor needs with customer needs.
Let's start by reviewing the differences in pricing strategy between ClickUp and Blue.
Blue's pricing is very clear. There is one plan with two billing options:
Not all user types in Blue count towards your subscription cost.
The table below gives an overview of the different roles:
User Type | Paid/Free |
---|---|
Project Administrator | Paid |
Team Member | Paid |
Custom User Role | Paid |
Clients | Free |
Comment Only | Free |
View Only | Free |
Once you are a Blue customer, there are no upsells within the platform. So you will never see this while you are trying to do your work:
We have zero incentives to try and disturb you while you are working to try and get you to upgrade your account to a more expensive plan or to cross-sell you another product.
ClickUp has four plans:
Plan | Monthly Cost (Billed Monthly) | Annual Cost (Billed Annually) |
---|---|---|
Free | $0 | $0 |
Unlimited | $10 | $70 |
Business | $19 | $144 |
Enterprise | $35 | $350 |
ClickUp's free plan offers a generous set of features, but it does come with some significant limitations compared to the paid plans.
Here are the key limitations of ClickUp's free plan:
While the free plan offers unlimited tasks and users, which is generous compared to many competitors, these limitations can become restrictive for growing teams or more complex project management needs. For businesses or teams that require more advanced features and fewer restrictions, upgrading to a paid plan would be necessary.
You can check our out project management software platform benchmarks to see precisely how Blue stacks up against all the various ClickUp plans and also with other platforms too!
ClickUp has plenty of views, as long as you are willing to pay for their more advanced plans.
View Type | Blue | ClickUp |
---|---|---|
Kanban View | ✅ | ✅ |
Calendar View | ✅ | ✅ |
List View | ✅ | ✅ |
Database/Table View | ✅ | ✅ |
Gantt Chart/Timeline | ✅ | ✅ |
Map View | ✅ | ✅ |
Mindmaps | ❌ | ❌ |
Whiteboard | ❌ | ✅ |
Activity | ✅ | ✅ |
Board View | ✅ | ✅ |
Box View | ❌ | ✅ |
Workload View | ❌ | ✅ |
These are the custom fields comparison list. Custom fields are important because they allow you to structure data in your projects instead of having your data in messy comments or description fields.
Custom Fields | Blue | ClickUp |
---|---|---|
AI | ❌ | ❌ |
Single Line Text | ✅ | ✅ |
Multiple Line Text | ✅ | ✅ |
URL / Link | ✅ | ✅ |
Currency | ✅ | ✅ |
Country | ✅ | ❌ |
Date | ✅ | ✅ |
Formula | ✅ | ✅ |
File | ✅ | ❌ |
Single Select | ✅ | ✅ |
Multiple Select | ✅ | ✅ |
Location / Map | ✅ | ✅ |
Phone Number | ✅ | ✅ |
✅ | ✅ | |
Star Rating | ✅ | ✅ |
Checkbox | ✅ | ✅ |
Number | ✅ | ✅ |
Percent | ✅ | ✅ |
Unique ID | ✅ | ❌ |
Reference | ✅ | ✅ |
Lookup | ✅ | ✅ |
Duration | ✅ | ❌ |
Roll up | ❌ | ✅ |
Users / People | ✅ | ✅ |
Automatic Progress | ❌ | ✅ |
Manual Progress | ✅ | ✅ |
Based on the comparison between Blue and ClickUp in terms of custom fields, both platforms offer a comprehensive suite of custom fields.
ClickUp brands itself as the "One app to replace them all."
While this is a compelling marketing slogan, the reality is that trying to do everything results in a bloated platform.
Most users end up utilizing less than 20% of the available features. This ambitious approach leads to several issues, including feature overload, overwhelmed users, and performance problems. The platform attempts to cover too many functionalities, and by trying to be a jack-of-all-trades, no single feature stands out as highly polished. Users often find themselves overwhelmed by the sheer number of options, many of which they do not need or use.
The user interface is a significant pain point for many ClickUp users. Poor UX design choices, such as missing labeled icons, lead to a frustrating user experience. Navigating through ClickUp can feel like a maze, with essential features buried under layers of menus and options. This contributes to a steep learning curve, making the platform difficult for new users to master.
There's a lot going here with the user interface:
ClickUp's pricing structure and billing practices have been a source of frustration for many users. There are reports of unexpected charges and automatic upgrades to more expensive plans without clear consent. This lack of transparency in billing practices has led to frustration and distrust among users. The pricing structure can be a point of contention, with advanced features locked behind higher-priced tiers, posing a potential drawback for growing teams.
A particular pain point is that if a company owner needs a feature that is on a higher-price tier, they need to upgrade every single user in the company, which can be costly and inefficient.
For professional service agencies and businesses that collaborate with clients, ClickUp poses particular challenges. Clients, who are not power users, need a simple, intuitive interface.
They want to log in, quickly find what they need, and log out. Businesses often find themselves constantly explaining ClickUp's complex interface to their clients, which is inefficient and frustrating. The complexity of the platform can lead to miscommunication or missed updates if clients struggle to navigate the system.
At Blue, we have 10 years of agency experience, and we created our own platform because we were tired of constantly explaining ClickUp and similar tools like Asana to our clients. Occasional users find it frustrating and time-consuming to navigate through the complex interface.
Despite its numerous features, ClickUp may not always fit specific industry or company workflows. The attempt to cater to all industries can result in a lack of depth for specific use cases. Some users find that ClickUp's structure doesn't align well with their established processes, forcing them to adapt their workflows to the tool rather than vice versa.
While ClickUp's ambition to be the "One app to replace them all" is admirable, it falls short in execution. The platform's overambitious feature set, cluttered interface, billing issues, steep learning curve, and challenges in client collaboration make it a problematic tool for many users. For businesses looking for a more streamlined and user-friendly solution, especially those that frequently collaborate with clients, alternatives may be worth considering. The ideal project management tool should balance functionality with simplicity, providing a smooth user experience without sacrificing essential features.
When you're choosing a project management tool, it’s important to look beyond just its features. The company behind the product matters too. Their corporate structure and focus could influence how the tool evolves and its long-term sustainability.
Let's start with ClickUp, which is a VC (Venture Funded) startup that has raised a total of $535M. This means that its a company that is mostly owned by investment groups, not the founders.
This can lead to situations where their interests are not aligned with you, the customer. In 2023, ClickUP had to cut 10% of its workforce as it prepares itself for an IPO, and it is worth noting that they are not yet profitable, even with 800,000+ customers.
And with such a large customer base, it is difficult to get personalized support from ClickUp, because you are just yet another customer. This is especially true if you're just a small business and not paying a lot of money.
In contrast, Blue is a small business serving serving small businesses.
We're not slaves to investors or quarterly reports, we only need to focus on keeping our customers happy and successful.
I think this single-minded dedication shows in the product. We've managed to build a product that is highly competitive to Clickup, without having to raise $500M in the process*.
And so what does this mean for you? Well, it means better prices, and a platform that is designed to help you work and focus, not a platform who's main purpose is to constantly try and up sell you a more expensive plan.
After taking a closer look at ClickUp and Blue, it is clear that ClickUp has a lot more features — but are they the ones you need? And are you willing to pay the significant premium for those features?
If you're looking for everything under the sun, then ClickUp is your best bet.
If you're looking for a powerful, flexible, and easy-to-use project management software, then Blue is your best bet.
As with any software decision, it’s a good idea for teams to take advantage of free trials (try Blue here!) and carefully assess both platforms against their specific needs before making a final choice.