Blue for Organizational Database

Your organization.
On the record.

People, departments, roles, sites, skills, certifications, vendors — the internal source of truth your HRIS, CRM, and spreadsheet all pretend to be. Built on the same primitives as the rest of your business, so the org chart connects to the projects, the projects to the customers, the customers to the invoices.

Get started See the data model

01 · Data model

People → departments → sites. All connected.

People reference their managers and departments. Departments reference parent departments and offices. Offices reference sites and vendors. Update one record; every connected view updates with it.

Projects
  • Project ID
  • Status
  • Due date

+ 7 more

Invoices
  • Amount
  • Due date
  • Status

+ 7 more

Companies
  • Company name
  • Industry

+ 7 more

Deals
  • Deal value
  • Stage

+ 7 more

Contacts
  • Full name
  • Email

+ 7 more

Create one source of truth.

Create records for all your business data, so you finally have one place to keep everything.

  • Centralized data for your entire team
  • Always up-to-date across all devices
  • Scales with your organization
ID
Approved
Name
Email
Phone
Country
Sale Amount
Confidence
Tags

What an org database looks like on Blue.

Four record shapes that show up in every organizational source of truth. Each is just a Blue workspace; the references between them make it an org.

People & roles

Employees, contractors, partners, board members — every person as a record with the attributes that matter (role, manager, location, employment type, skills).

Departments & reporting

Departments reference parent departments; people reference their managers. The org chart is just a view over the same records.

Skills & certifications

Skills, training records, and certifications attached to the people who hold them. Scheduled automations flag what's expiring before it does.

Sites, vendors, the rest

Offices, warehouses, fleet, suppliers, MSPs — every entity your org touches as a record, referenced by the people and departments that work with them.

02 · The record itself

The whole picture. Per record.

Every person, department, and site carries the fields, the history, and the documentation that explains it.

Select field type...
Text (single line)
Number
Date
Currency
Email
Phone
Location
URL

Every attribute, native.

Text, dates, currency, references, formulas, lookups, locations, files. The 23 field types cover whatever a person, department, or site record needs to carry.

People history
HR
HR Bot updated Manager
J. Patel → S. Okafor
1 hour ago
AS
Anita Suarez renewed Certification
AWS Solutions Architect
Yesterday
LC
Liam Chen changed Department
Operations → Engineering
3 days ago

Every change, recorded.

The audit trail logs who changed someone's manager, who reassigned a department, who renewed a certification — and when.

People / Policies

Senior Engineer JD

Role definition & expectations
Canonical job description for the Senior Engineer role — used for interviews, leveling, and compensation reviews.
Owns a primary system end-to-end
Mentors at least one junior engineer
Cross-team initiative ownership
Leveling rubric
PD
Edited 2 months ago

Policies in context.

Job descriptions, employee handbooks, site procedures — written once and linked to the records they describe.

03 · Views

Directory. Org chart. Map. Table.

HR sees the directory. Leadership sees the org chart. Facilities sees people on a map. Finance sees them on a table grouped by cost centre. Same records, role-appropriate view.

04 · Lifecycle automations

Renewals. Reviews. Anniversaries.

Cron-style schedules sweep the records due for action. Certifications expiring in 60 days. Annual reviews this quarter. Five-year work anniversaries this month. Reminders go out automatically; nobody runs the list by hand.

Schedule
00:00UTC
Every weekday
idle
WHEREstatus = 'overdue'
  1. Report · Q4 Launch
  2. Task · Ship v2
  3. Ticket · Billing bug
  4. Deal · Renewals Q1
  5. Task · Review design
0/5 matching
ACTIONS
Email assignee
Add #overdue tag

05 · Permissions

Salary, performance, references — scoped tight.

Workspace-, record-, and field-level controls. Everyone sees the directory. HR and managers see employment data. Compensation stays scoped to the comp committee. Performance notes stay scoped to leadership.

Person
Department
Manager
Title
Comp
Last Review
Performance Notes
A. Suarez
Engineering
L. Chen
Senior Engineer
$•••,•••
•• ••••
••••••••• ••••• ••
L. Chen
Engineering
D. Park
Engineering Manager
$•••,•••
•• ••••
•••••• ••••••• ••••••
R. Kim
Product
M. Brennan
Product Designer
$•••,•••
•• ••••
••••••••••• ••• •••• ••••
M. Brennan
Product
D. Park
Head of Product
$•••,•••
•• ••••
••• ••••• •••• •••••• •••
D. Park
Leadership
CEO
VP Engineering
$•••,•••
•• ••••
•••••••••••• • ••••• ••••
S. Okafor
Sales
T. Brooks
Account Executive
$•••,•••
•• ••••
•• •••• ••• •• ••••
T. Brooks
Sales
CRO
Sales Director
$•••,•••
•• ••••
•••••••••• •••••••••
J. Patel
Finance
CFO
Controller
$•••,•••
•• ••••
••••• •••••••••• •••• ••••••••

One price. Pay once. Forever.

Pay once for your tier — no recurring per-seat fees. Size the tier to your team and move up only when you outgrow it.

Starter

For freelancers & small teams

$99

One-time payment

Get Starter
30-day money-back guarantee
  • 5 users
  • 5 workspaces
  • 2,000 records per workspace
  • 5,000 records per org
  • 10GB storage
  • 250 automations / month
  • 3 webhooks
  • 3 dashboards
  • 1 custom role
  • 20 req/s API rate limit
  • Community support
Most Popular

Growth

For growing teams

$299

One-time payment

Get Growth
30-day money-back guarantee
  • 30 users
  • 25 workspaces
  • 2,000 records per workspace
  • 25,000 records per org
  • 100GB storage
  • 1,000 automations / month
  • 10 webhooks
  • 10 dashboards
  • 3 custom roles
  • 50 req/s API rate limit
  • Email support
Best Value

Scale

For large organizations

$999

One-time payment

Get Scale
30-day money-back guarantee
  • 150 users
  • 100 workspaces
  • 2,000 records per workspace
  • 100,000 records per org
  • 500GB storage
  • 5,000 automations / month
  • 50 webhooks
  • 25 dashboards
  • 5 custom roles
  • 200 req/s API rate limit
  • Email support
Secure checkout byStripe

One platform.
The whole org.

Stop running the org out of three different systems and a dusty SharePoint. Start with one workspace — people, or departments, or sites — and connect the rest from there.

Get started See all plans